Velvet Volume Lifting Mascara

Architectural volume, seductive length, immediate lifting effect

A look that effortlessly captures. Velvet Volume Lifting Mascara elevates each lash with sculptural precision, providing a revolutionary volume and an irresistible length with a lifting effect visible from the first application. Its intensely pigmented formula envelops the fiber with a deep, dazzling finish, while the exclusive applicator technology evenly deposits the product for impeccable performance all day long.

Key benefits

• Defined and buildable volume: structures the base of the lashes without clumps, with controlled and elegant thickness.
• Optical length: film-forming polymers and flexible silicone stretch and separate for a feeling of extended lashes.
• Lifting effect: the applicator design lifts the arch, opens the gaze, and perfects the curvature angle.
• Nourishing and protective: natural waxes and organic shea butter condition the fiber; antioxidants protect against environmental stress.
• Intense and even color: high purity iron oxides provide deep black and homogeneous coverage.

Technology and science of the formula

The synergy of acrylic polymers and silicone elastomers creates a flexible film that wraps and lifts the lash while maintaining its elasticity. Carnauba wax and shea butter optimize adhesion and glide, providing body and comfort. Silica contributes to definition and the sensation of denser fiber. The antioxidant complex with Tocopherol (vitamin E) and Ascorbyl Palmitate helps protect the formula and fiber from oxidation, while emollients like Glycerin and Cetyl Alcohol soften and condition. The result is a velvety black finish, crisp, with lifted and separated lashes.

How to use

• Preparation: remove excess from the applicator; start at the root with zigzag movements to deposit and separate.
• Lifting: focus on the outer third to open the gaze; use the tip to reach short lashes.
• Layers: apply a second layer before the first dries completely to intensify without weight.
• Finish: gently comb if you desire more definition; avoid pumping the applicator to preserve the formula.
• Removal: remove with a biphasic cleanser to respect the fiber and the eye contour.

Ingredients

WATER (AQUA), PARAFFIN, CI 77499 (IRON OXIDES), DIMETHICONE/ VINYL DIMETHICONE CROSSPOLYMER, POLYGLYCERYL-6 DISTEARATE, BUTYROSPERMUM PARKII (SHEA) BUTTER, COPERNICIA CERIFERA (CARNAUBA) WAX, DIMER DILINOLEYL DIMER DILINOLEATE, GLYCERIN, CETYL ALCOHOL, ASCORBYL PALMITATE, HEXYLENE GLYCOL, SILICA, XANTHAN GUM, TOCOPHEROL, ARGININE, CAPRYLYL GLYCOL, SUCROSE STEARATE, STYRENE/ ACRYLATES COPOLYMER, GLYCERIN STEARATE SE, SIMETHICONE, PHENOXYETHANOL, SODIUM DEHYDROACETATE, POTASSIUM SORBATE

We continuously work to keep the ingredient declaration updated. The listed ingredients reflect the current state of our production; the information on the packaging prevails and should be considered as the definitive reference.