{"product_id":"wow","title":"WOW. ","description":"\u003cp\u003eThis multifunctional treatment has been designed to globally transform skin quality, combining next-generation enzymatic exfoliation with deep hydration, even luminosity, and intensive regenerating action. Its comfortable, silky texture melts into the face and neck, progressively working on skin texture, tone, and vitality, to reveal smoother, more even, and radiant-looking skin, with a sublime finish to the touch and to the eye.\u003c\/p\u003e\n\u003ch2\u003eBenefits for the skin\u003c\/h2\u003e\n\u003cul\u003e\n\u003cli\u003eGently renews the skin surface through a respectful enzymatic exfoliation, even for sensitive skin.\u003c\/li\u003e\n\u003cli\u003eVisibly improves brightness and tone, helping to soften unevenness and signs of fatigue.\u003c\/li\u003e\n\u003cli\u003eProvides long-lasting hydration, leaving skin more elastic, juicy, and comfortable.\u003c\/li\u003e\n\u003cli\u003ePromotes regeneration and firmness, helping to create a smoother, more rejuvenated-looking face.\u003c\/li\u003e\n\u003cli\u003eHelps reduce the appearance of spots and imperfections associated with hyperpigmentation.\u003c\/li\u003e\n\u003cli\u003eDelivers antioxidant and soothing action that envelops the skin in an immediate feeling of well-being.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eExfoliating, illuminating, and regenerating technology\u003c\/h2\u003e\n\u003ch3\u003eNext-generation enzymatic exfoliation\u003c\/h3\u003e\n\u003cp\u003eThe treatment incorporates \u003cstrong\u003eBacillus Ferment enzymes\u003c\/strong\u003e, a form of biological exfoliation that selectively acts on dead skin cells on the surface of the skin. This mechanism helps refine texture, smooth the surface relief, and reveal softer, brighter skin without the friction of physical exfoliators or the harshness of the most powerful acids, making it especially suitable for sensitive or reactive skin.\u003c\/p\u003e\n\u003ch3\u003eIlluminating and skin-tone unifying complex\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eNiacinamide:\u003c\/strong\u003e a well-known multifunction active ingredient recognized for its ability to improve luminosity, reduce the appearance of dark spots and small imperfections, and help achieve a more uniform and balanced tone.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLakrits extract (Glycyrrhiza Glabra Root Extract):\u003c\/strong\u003e with depigmenting and soothing action, helps regulate the production of melanin and soften darkened or dull areas.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhite mulberry root extract (Morus Alba):\u003c\/strong\u003e supports the overall illuminating action, contributing to a clearer, more even complexion.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBoerhavia Diffusa Root Extract:\u003c\/strong\u003e a botanical extract associated with the visual improvement of redness and chromatic irregularities, reinforcing tone harmony.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eDeep hydration and a “juicy skin” effect\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHyaluronic acid (Sodium Hyaluronate):\u003c\/strong\u003e helps capture and retain water in the skin’s surface layers, providing volume, softness, and a filled-from-within skin sensation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eOrganic aloe vera (Aloe Barbadensis Leaf Extract):\u003c\/strong\u003e a natural humectant with soothing properties, helps restore comfort and elasticity even after exfoliation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eGlycerin and propanediol:\u003c\/strong\u003e humectants that promote an optimal level of hydration, keeping skin flexible and comfortable for hours.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eRegenerating and firming action\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSpilanthes Acmella (Acmella Oleracea Extract):\u003c\/strong\u003e an organic-origin active ingredient associated with a smoothing and firming effect, helps improve the perception of firmness and soften the appearance of expression lines.\u003c\/li\u003e \n\u003cli\u003e\n\u003cstrong\u003eSqualane:\u003c\/strong\u003e biomimetic lipid that imitates the natural components of the hydrolipid mantle, strengthening the skin barrier and providing a restructured, comfortable-feeling skin sensation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eShea butter (Butyrospermum Parkii Butter):\u003c\/strong\u003e deeply nourishes and reinforces barrier function, contributing to a smooth, elastic, and protected texture against dryness.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eSensorial care and ingredients of plant origin\u003c\/h2\u003e\n\u003ch3\u003eNoble lipids and vegetable oils\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eArgan oil (Argania Spinosa Kernel Oil):\u003c\/strong\u003e rich in fatty acids and vitamin E, it provides nourishment, elasticity, and antioxidant protection.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eChia oil (Salvia Hispanica Seed Oil):\u003c\/strong\u003e a source of omega fatty acids and antioxidants that supports skin hydration and softness.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSesame oil (Sesamum Indicum Seed Oil):\u003c\/strong\u003e helps keep skin flexible and comfortable, completing the formula’s nourishing profile.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoybean oil (Glycine Soja Oil):\u003c\/strong\u003e provides lipids and antioxidant compounds that promote more elastic, resilient skin.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUnsaponifiables of olive oil (Hydrogenated Olive Oil Unsaponifiables) and hydrogenated rapeseed oil (Hydrogenated Rapeseed Oil):\u003c\/strong\u003e reinforce the sensation of protection and softness, contributing to a silky finish.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3\u003eAntioxidant and soothing botanical extracts\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eGreen tea extract (Camellia Sinensis Leaf Extract):\u003c\/strong\u003e provides a powerful antioxidant action that helps protect the skin from oxidative stress and environmental aggressors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBoerhavia Diffusa and other plant extracts:\u003c\/strong\u003e complete the treatment’s soothing, balancing, and revitalizing action, providing a more rested and comfortable-feeling skin sensation.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVitamin E (Tocopherol):\u003c\/strong\u003e a fat-soluble antioxidant that helps preserve the integrity of skin lipids and of the formula itself.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch2\u003eTexture, sensoriality, and finish\u003c\/h2\u003e\n\u003cp\u003eThe formula has a creamy, enveloping texture that spreads easily over the face, neck, and décolleté, quickly melting in without leaving any heavy residue. The finish combines a nourished, comfortable skin sensation with a visibly brighter, more even appearance. The fragrance, with subtle notes of ylang-ylang and bergamot, accompanies the application gesture with a refined sensorial dimension, typical of high-end care.\u003c\/p\u003e\n\u003ch2\u003eDirections for use\u003c\/h2\u003e\n\u003cp\u003eApply to clean, dry skin after cleansing with a gentle gel. Dispense 2 to 3 pumps and spread over the face, neck, décolleté, and even the back of the hands, avoiding the immediate eye contour. Smooth with gentle upward movements until fully absorbed.\u003c\/p\u003e\n\u003cp\u003eIt can be used in the morning, at night, or in both routines, depending on tolerance and the skin’s needs. For more sensitive skin types, it is recommended to start with an application on alternate days and gradually increase frequency. Always complete the daytime routine with a broad-spectrum sunscreen to enhance the treatment’s illuminating and protective benefits.\u003c\/p\u003e\n\u003ch2\u003eIngredients\u003c\/h2\u003e \n\u003cp AQUA (WATER)**, ALOE BARBADENSIS LEAF EXTRACT (ALOE BARBADENSIS LEAF JUICE)*, PROPANEDIOL**, NIACINAMIDE, CAPRYLIC\/CAPRIC TRIGLYCERIDE**, GLYCERIN**, C15-19 ALKANE**, CETEARYL ALCOHOL**, HYDROGENATED ETHYLHEXYL OLIVATE**, SILICA**, PROPYLENE GLYCOL, ARGANIA SPINOSA KERNEL OIL*, CETEARYL GLUCOSIDE**, SALVIA HISPANICA SEED OIL**, SESAMUM INDICUM (SESAME) SEED OIL*, SQUALANE**, CAMELLIA SINENSIS LEAF EXTRACT**, ACMELLA OLERACEA EXTRACT**, MORUS ALBA ROOT EXTRACT**, BACILLUS FERMENT**, BUTYROSPERMUM PARKII (SHEA) BUTTER*, CANANGA ODORATA OIL\/EXTRACT**, GLYCINE SOJA (SOYBEAN) OIL**, SODIUM HYALURONATE, CITRUS AURANTIUM BERGAMIA PEEL OIL**, HYDROGENATED RAPESEED OIL**, BOERHAVIA DIFFUSA ROOT EXTRACT**, GLYCYRRHIZA GLABRA (LICORICE) ROOT EXTRACT**, HYDROGENATED OLIVE OIL UNSAPONIFIABLES**, XANTHAN GUM**, TROMETHAMINE, SODIUM BENZOATE, POTASSIUM SORBATE**, 1,2-HEXANEDIOL, CAPRYLYL GLYCOL**, TOCOPHEROL**, TITANIUM DIOXIDE**, HYDROXYACETOPHENONE, TETRAMETHYL ACETYLOCTAHYDRONAPHTHALENES, PINENE**, LINALOOL**, LINALYL ACETATE**, LIMONENE**, PARFUM** (FRAGRANCE).\u003c\/p\u003e\n\u003cp\u003e* Ingredients from organic agriculture. ** Ingredients of natural origin.\u003c\/p\u003e ","brand":"Scens","offers":[{"title":"Default Title","offer_id":53793000587603,"sku":"IT2505","price":149.0,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0623\/5062\/2914\/files\/F2_WOW_resize_web.jpg?v=1779187766","url":"https:\/\/itziarymariangeles.com\/en\/products\/wow","provider":"IM Beauty","version":"1.0","type":"link"}